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Insights from Tom Gersic

Latest writing from Substack on AI, sales, and building practical intelligent systems.

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4/29/2026

Your leads are dying on the vine (here's why)

AI is everywhere in sales... It’s just not working yet. Most sellers we talk to are juggling 8–10 disconnected tools, spending time manually copying information from place to place, with AI functionality running on personal laptops outside any security or compliance boundary. It’s a fragmented mess that creates risk without delivering results.

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