Blog

Insights from Tom Gersic

Latest writing on AI, sales, and building practical intelligent systems.

6/16/2026

What’s New at YouEx.ai: Bigger Integrations, Smarter Outreach, a Sharper CRM

This release is a big one. We’ve expanded where YouEx.ai plugs into your stack, brought Outlook scheduling all the way to parity with Google, taught the web agent to speak your customers’ language, and gave the CRM a meaningful UI uplift. Here’s everything that’s new.

6/15/2026

The AI Blueprint: How to Assess, Accelerate and Protect Revenue

Friday June 19, 2PM EDT / 11AM PDT

6/10/2026

I'm terrible at follow-up. So I automated it.

Honest admission: I’m horrible at follow-up.

6/4/2026

Your Pipeline, Reimagined

Your Pipeline Isn’t Empty. It’s Being Ignored.

6/4/2026

Whitepaper: What Happens Between a Lead Arriving And a Deal Closing And Why Most B2B Teams Are Losing Revenue In That Gap

Most B2B teams obsess over two things:

5/28/2026

Your Web Form Is Costing You Half Your Pipeline.

The static contact form is the most expensive thing on your website. Not because it costs anything to run. Because of everything it lets walk away.

5/22/2026

AI companies are doubling SDR headcount

Yesterday, I got a cold call from an SDR at a software company I worked at for over a decade. His first question? “How did you hear about us?”

5/20/2026

AI Outreach Tools Are Built Backwards

There’s a pattern I see almost every week: a business leader buys an AI outreach tool, runs a campaign, gets thin results, switches to a second tool, gets thin results again, and ends up doing most of the work manually. They conclude that AI outreach doesn’t work.

5/16/2026

The AI Gap Nobody’s Selling To

I just wrapped a podcast conversation (watch it here) where the host, Keith, and I got to discussing something I’ve been thinking about constantly since starting YouEx.ai: the disconnect between what AI tools promise sales teams and what those teams actually need.

5/8/2026

How to set up your first Web Agent in YouEx.ai

Your Web Agent is the front door of your revenue workflow. It captures inbound leads from your website and kicks off the automated research, scoring, and routing that follows.

5/5/2026

Good email is personal.

Intelligence isn’t enough. The email has to be good.

4/29/2026

Your leads are dying on the vine (here's why)

AI is everywhere in sales... It’s just not working yet. Most sellers we talk to are juggling 8–10 disconnected tools, spending time manually copying information from place to place, with AI functionality running on personal laptops outside any security or compliance boundary. It’s a fragmented mess that creates risk without delivering results.

3/17/2026

Intelligence Isn't Enough

AI helps your best people be exceptional